Like it or not, we are like Google represents us. The very first action we do when we know a professional or an organization is to search for it online.
Just owing to this, a bad web reputation can negatively impact our daily, relational, professional and business life.
Every request which calls into play our personal credibility (from the opening of a current account to the request for a credit line, the best or worst treatment by a supplier) is deeply influenced by our own public perception, whose online identity now represents a fundamental part.
Through a wise and constant activity, we monitor everything said online concerning a particular person, service, event and organization, intervening to correct negative evidence and to improve the overall online identity.